Category Archives: MadeSimple Book Club

Book Review: Leading High Performance: Applying the winning principles of sports coaching in your organisation – Murray Eldridge


Time for another edition of our Made Simple Book Club!

Murray Eldridge, the author of Leading High Performance comes from a successful sporting background with years of experience as a GB rower and as a qualified rowing coach. After this, he went on to run international companies in Singapore, China and the UK (in oil and gas, water and telecoms) for over 30 years. It’s this experience in both the sporting and business worlds, that gives Leading High Performance: Applying the winning principles of sports coaching in your organisation real credibility.

Murray demonstrates how to encourage and develop high performance within a company by applying techniques and principles used in sports coaching. He shows how running a business and coaching sports are very similar. For example: both environments can be very competitive and both require individuals to deliver a high level of performance. Continue reading


Great Brand Blunders – 4 Social Media mistakes and how to avoid making them


The latest review for our ‘Made Simple Book Club’ is about Great Brand Blunders, written by journalist and brand consultant Rob Gray.

Highlighting some of the biggest marketing disasters ever made – by both huge multinational, household names and smaller, lesser known companies – each chapter takes you on a witty, insightful (and sometimes quite frightening!) journey into the history of blunders. Continue reading


Book Review: The Keys To The Boardroom – Jo Haigh


Kicking-off our Made Simple Book Club!

Written by experienced company director Jo Haigh, The Keys To The Boardroom is a highly practical guide for anyone who wants to become a success in the boardroom.

The official subtitle for the book is “How to get there and how to stay there”, but it could be “Everything you need to know about being a director”; such is the level of detail that Jo goes into.

She covers everything; from getting the job (did you you know that when it comes to appropriate interview-wear, northern businesses are often more formal than southern businesses?), the legal implications of being a director, right up to dealing with tricky board members and personal attacks. The appendix even includes some sample board papers. It’s comprehensive stuff. Continue reading


Introducing The Made Simple Book Club


In the first of this new series of blog posts; our recommended business read is The Keys To The Boardroom by Jo Haigh.

Two weeks ago in this blog we reviewed Start With Why by Simon Sinek. This got us thinking about the potential of a Made Simple Book Club; a series of blog posts where we review recently published books in the business sector and ultimately a fantastic resource where anyone can come and read samples of these books and then purchase them (if they like what they’ve read). Loathe to stand still while the resource area is being developed, we thought we’d get started.

Which brings us to The Keys to The Boardroom by Jo Haigh. Based on Jo’s many years experience of being a director, The Keys to the Boardroom is a straight-talking guide about the role of a company director – including how to get there and how to stay there. It is a thorough and honest read suitable for anyone interested in making it in business.

Before we publish our review, we thought we’d give you a chance to read the book too so you can let us know what you think:

Read Chapter 3: Getting the job NOW
BUY The Keys To The Boardroom
Like the relevant post on our Facebook Page for your chance to WIN a copy of the book

See you in a few weeks!

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